How To Run a Profitable Fundraiser
Running a profitable fundraiser takes time, hard work and continuous motivation. A number of factors come into play including goals, marketing and teamwork.
A profitable fundraiser needs to have goals. Goals range from choosing a worthy cause to setting individual sales levels. You need to have a clear understanding about what you are raising funds for such as new band uniforms, sports team transportation or paying the medical bills for a valued community member. This is your purpose. The more important your cause and purpose, the easier it can be to raise funds.
You also need to have a clear figure in mind about how many total funds you need to raise to satisfy your purpose. Take the time to do ample research to determine how much that figure is. Contact numerous vendors to get prices on those uniforms. Calculate how much money is needed to pay for lodging, transportation and amenities for your sports team trip. Knowing what this group fundraising figure is will be the first step towards running a profitable fundraiser.
Once you have that group fundraising figure in mind, you can use it to further calculate at the individual level. When each team member understands what is expected of them, it can lower frustration and confusion levels for everyone involved. Take the time and use the Otis Spunkmeyer Profit Calculator to determine what amount each team member needs to raise for your campaign to meet its financial goals. Simply type in your group financial goal and then the number of group members. The calculator, located on the Otis Spunkmeyer website, will return a figure for each individual team member.
Schedule an appointment with each team member and let them know they need to raise their individually determined fund amount to do their fair share towards achieving group success. Be sure to ask if there are any questions. You want to be sure that everyone is on the same page to assure your cookie dough fundraiser goals.
Knowing your group fundraising goals plays a role in marketing your cookie dough fundraiser. Clearly state this fundraising financial goal on your marketing literature including your press release, campaign announcement, website and blog. Make certain that your team members thoroughly understand your financial goals so they can better contact potential buyers and answer any needed questions.
Running a profitable fundraiser means you have a well-oiled machine. Your team is working as one, with all wanting the same goal and outcome. Encourage teamwork by making fun a key ingredient of your campaign, holding regular meetings that encourage interaction between you and your team members, staying focused and motivated from beginning to end. Encourage competition to increase sales and motivation. Tell your team members that the winner will receive rewards such an inspirational wristband and reusable water bottles. Otis Spunkmeyer offers a number of high-quality incentives at no extra cost to you and your cookie dough fundraising campaign.
Organization plays a key role in running a profitable fundraiser. You need to organize your campaign so everyone gets needed time off to rejuvenate themselves and prevent burnout. When organizing your cookie dough campaign, go through your open positions and fill them with team members who have the needed skills and background.
